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You can call 2 to 10 numbers simultaneously. Orum will call numbers until: A human picks up, in which case you will get connected to them and all other calls will be cancelled A call ends for some reason (went to voicemail, failed, busy tone, etc.), in which case a new number from the list will be dialed. Orum will tell you exactly why the call ended in the disposition it records to Salesforce—see List Intelligence. Use the dropdown in the sidebar to change the number of simultaneous calls:
Why aren’t my prospects showing up?
When you begin dialing, Orum will automatically remove all prospects that don't have a valid US or Canadian phone number in the phone field you've selected. Please check that you’ve selected the correct phone field and that it contains valid numbers. For SFDC reports, ensure that "show details" is selected. If you hide details, we're unable to import a report.
How often does this product undergo updates?
We perform frequent updates to our product to add features and improve our service, typically with little to no degradation of service. Maintenance that might affect the product is generally done at night (PST) to avoid service interference with customer work. If there are more specific concerns your organization has, please contact us directly.
Is there support for international numbers?
Orum currently does not support calling outside of the US and Canada. If your organization requires this ability, please contact your account manager.
List Intelligence and Analytics
When a call isn't picked up by a human, Orum determines the reason why and automatically sets an appropriate disposition. This helps you understand the health and quality of your lists. Below are the default Orum dispositions: "Orum Call - went to voicemail" - The call went to voicemail, and we did not leave a pre-recorded voicemail. "Orum Call - went to voicemail - name match" - Same as (1), and we also confirmed the answering machine said either the person's first or last name, or
What if we have an ABM model?
Orum was built at organizations leveraging an ABM model. From one of our customers: The best way to use Orum with an ABM approach is by segmenting lists. (i.e. my Insurance Vertical follow up list, I know what I am going to say every time), I also have hookless templates that use the territory and reference customers in territory to do ABM at scale. Furthermore, SDR's are doing research and personalizing the first email of every sequence. They put this information into a "Call Notes" or "Pre
How do I automatically leave voicemails?
You can pre-record a voicemail, and Orum will automatically leave it when it detects an answering machine. You don't need to wait for the beep or for your voicemail to play. This saves you hours per day. To record, press "record voicemail". Give it a name and enter your phone number. Our system will give you a call. Follow the instructions and then it will save to the system. !(https://stora
What is the call from number?
The call from number is the one prospects will see when you call them. Each rep can add up to 10 unique numbers, all of which are dedicated to that specific rep. These numbers are on us; there is no additional charge. There are three main use cases for these numbers: Change your number before dialing a list again. This helps you avoid calling a prospect with the same number multiple times. Use a specific area code for a certain territory. For instance, you might want to use a 429 numbe
I connected, but the screen didn’t change?
A screen not updating is likely an Internet connection-related issue. Network connections can be spotty at times. To resolve this, simply refresh the page in your browser and Orum will show you the latest information.
Are you able to navigate dial trees (dial by name directories)?
We're able to identify dial trees to help you enrich your prospects with direct dials, but we don't navigate dial trees automatically yet. We're working to support this functionality.
What is Orum?
Orum is an AI-powered parallel dialing solution. You can call multiple prospects at the same time, and we'll connect your reps to the humans that pick up. You reps will spend most of their time connected to prospects rather than dialing the phone and waiting.
What is the delay in recognizing a human?
Based on what a prospect says, our Artificial Intelligence takes between 1.0 - 1.8 seconds to recognize a person after they've finished speaking. Once we've detected a human, you will hear a small beep and the screen will change to show who you're speaking with. Due to the nature of human reaction time, reps may take a few seconds to say something, and this can cause dropped calls. To avoid this delay, you can leverage our greeting feature to reduce dropped calls.
Selecting a Phone Field
If you're calling down a list of Leads, Orum will recognize all phone fields on the Lead record. If you're calling down a list of Contacts, Orum will recognize all phone fields on both the Contact record and Account record. These fields will be presented in a dropdown. You may choose the phone field to call from this dropdown. As a SFDC best practice, most organizations use the "Phone" as the default field
Due to the nature of human reaction time, reps may take an additional 1-2 seconds to say something once they're connected. This can result in dropped calls. To address this, you can record a greeting that plays automatically upon connecting with a prospect. Both you and the prospect will hear the greeting, and then you can resume speaking after it. To record, press "record greeting". Give it a na
What is call forwarding?
Call forwarding allows a prospect to call you back on the numbers you're calling from in Orum. Click the "number you specify" link in the subtext of the sidebar: Enter your cell phone number: Our system will call you and ask you to enter in a 6 digit code. Enter the code that's displayed our your screen, and we
Do we need direct dials?
Orum currently supports direct dials and HQ phones with extensions. We are currently working to support dial trees (dial by name directories). In the meantime, if you need help with choosing a data provider, please reach out to your account manager. Orum partners with a variety of data providers and can help pick the right one for the team, including access to free trials. For extensions, Orum: Dials an extension only after the automated voice prompts for it. Stays on the line if the vo
Orum says that it has called everyone on this list
After you’ve finished dialing a list, you need to press 9 or the "Restart" button to dial it again. This will re-fetch the list from SFDC/Outreach and begin dialing from the beginning.
What happens if two people pick up at the same time?
The most important thing to realize here is that the likelihood of multiple humans picking up at the same time is very low. Pickups rates themselves are quite low, at around 10%, and this would require multiple humans picking up within the same few seconds. If two people pick up at about the same time, Orum will just take the first one it recognizes as a human, and cancel all other simultaneous calls.
Can Orum Call Extensions?
Yes, Orum handles extensions as follows: Dials an extension after an automated voice prompts for it. Stays on the line if the voice says something like "please hold while we connect you." Waits for any ringing, and detects and drops voicemails as needed. Works with any extension format, so long as it's in the phone field (e.g. 555-5555 x123, #123, ;123, ext. 123, 123, extension 123)